Understand AI. Identify business value. Lead responsible adoption.

Build the knowledge and confidence to understand Artificial Intelligence, identify practical business applications and lead the responsible adoption of AI across your organisation.

Artificial Intelligence is no longer simply a future technology. AI is changing how organisations compete, innovate, serve customers, manage operations and make decisions.

For today’s managers and business leaders, the challenge is not becoming an AI engineer. It is understanding what AI can do, where it can create value, what risks it introduces and how leaders can guide its effective and responsible adoption.

The AI for Business Leaders Masterclass provides a practical, non-technical introduction to Artificial Intelligence and its implications for modern organisations. You will explore Generative AI, emerging Agentic AI, practical business applications and the leadership capabilities required to manage AI-driven transformation.

The masterclass also examines AI strategy, data-driven decision-making, human-centred transformation, AI governance, ethical AI and responsible use of AI, helping managers distinguish genuine business opportunities from hype.

Whether your organisation is already using AI or is only beginning to explore its potential, this fast-track masterclass will help you become a more informed and confident AI-aware business leader.

Masterclass Details

Format: 2 x 3-hour live virtual masterclass

Delivery: Interactive tutor-led virtual training with practical activities, business examples, case studies and discussion

Suitable For: First-Line Managers, Middle Managers, Senior Managers, Executive Managers, HR Professionals, Innovation Professionals, Project Managers and other professionals responsible for technology adoption, digital transformation or business innovation

Certification: Global Digital Credential and Digital Badge awarded on completion

Learning Resources: Comprehensive Learning Manual, additional articles, AI leadership resources, practical worksheets and self-assessment tools

Key Benefits of Attending

By participating in the AI for Business Leaders Masterclass, you will:

• Develop a clear, non-technical understanding of Artificial Intelligence.
• Understand the business implications of Generative AI.
• Develop an introduction to emerging Agentic AI and its potential business applications.
• Identify practical opportunities for AI across business functions.
• Learn how AI can contribute to productivity, innovation and customer experience.
• Develop greater confidence when discussing AI with technology specialists and senior leaders.
• Learn how to distinguish potential business value from AI hype.
• Understand the importance of data-driven decision-making and process intelligence.
• Develop an understanding of human-centred AI transformation.
• Explore the leadership competencies required in AI-enabled organisations.
• Understand the importance of AI governance and responsible AI.
• Recognise key AI risks including bias, privacy, security, inaccurate outputs and inappropriate use.
• Learn how managers can support employees through AI-driven change.
• Understand how to build more AI-ready teams and organisational cultures.
• Assess your own AI leadership capabilities and identify development priorities.
• Earn a Digital Credential demonstrating your commitment to AI and leadership development.

Agenda

09:00 AM – 12:00 PM

SESSION 1: AI FOUNDATIONS AND BUSINESS APPLICATIONS

In the first session, you will develop a clear, non-technical understanding of Artificial Intelligence and Generative AI and explore why these technologies are becoming strategically important to organisations across industries. You will examine what AI is and what it is not, how AI systems can generate content, analyse information, recognise patterns, support decisions and automate aspects of business processes. You will also explore the capabilities and limitations of Generative AI, including its ability to produce text, images, analysis and other outputs, while considering the importance of human oversight and critical evaluation. The session will introduce Agentic AI and explore how AI systems are increasingly being designed to perform sequences of tasks, interact with tools and support more autonomous workflows. You will consider the potential implications of agentic systems for management, operations and the future of work. You will then explore practical AI applications across a

09:00 AM – 12:00 PM

SESSION 2: CRITICAL COMPETENCIES FOR AI LEADERSHIP

In the second session, you will explore the leadership role in creating business value from AI and consider how management approaches need to evolve as organisations increasingly combine human expertise with AI-enabled capabilities. You will examine the competencies required to lead effectively in an AI-enabled business environment, including AI literacy, strategic thinking, data-driven decision-making, process intelligence, innovation, change management and human-centred transformation. The session will explore how leaders can identify meaningful AI opportunities, assess potential business value and prioritise AI initiatives rather than adopting technology simply because it is available. You will also consider how managers can redesign processes and roles around AI while retaining human judgement, accountability and expertise. Particular attention will be given to responsible AI and AI governance, including the leadership responsibilities associated with transparency, and accountability.

FAQs

What format is the Masterclass?

The programme is delivered as live, two interactive three-hour virtual training sessions. Your tutor will guide you through the learning material, examples, discussion and practical activities. Breakout activities may be used where appropriate.

What Certification will I receive?

On completion of the masterclass, you will receive a Digital Credential and Digital Badge that can be shared on LinkedIn and other professional platforms. Your credential will also record the CPD hours associated with the masterclass.

Will I be able to apply the knowledge Immediately?

Yes. The masterclass is designed around practical management situations. You will leave with techniques and an action plan that can be applied to communication, feedback, team leadership, conflict, motivation and workplace relationships.