Description
Comprising 4 courses and 80 hours of online learning, the Certificate in Enterprise Management program is designed for experienced middle and senior managers tasked with improving enterprise performance and introducing best practices in managing and optimizing the financial, operational and human resources in the enterprise.
- Level: Senior Managers
- Courses: 4 (see course details below)
- Learning: On Demand 24/7
- CPD Hours: 80 Hours (each course takes approx. 20 hours to complete)
- Duration: 4 Months
- Certification: GMA Professional Credentials
Key Benefits
On completing the Professional Certificate in Enterprise Management, you will have acquired skills and knowledge to enter a senior management role. You will first learn how to analyze the culture of our organization to develop, and deploy tactics and practices which will influence the motivation, behaviours and engagement of your people. You will also learn how to review performance of the business across key financial and mission critical areas and in particularly analyze, interpret and develop responses to the financial performance of the business. Additionally, you will develop a range of vital strategic management knowledge which will enable you to plan for strategic innovations and interventions and influence strategic decisions within the organization. Finally, you will learn how to plan a business performance improvement program in the organization.
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Program Content
This program comprises the following courses:
COURSE 1: UNDERSTANDING THE ORGANIZATION AND ITS CULTURE
This course provides managers with an in-depth insight into the key factors which shape and determine organization culture. The knowledge you will gain will enable you to develop, and deploy tactics and practices which will influence the motivation, behaviors and engagement of your people.
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COURSE 2: FINANCE FOR SENIOR MANAGERS
This course provides experienced managers with the knowledge to analyze the main financial statements, and to interpret financial performance using a wide range of key financial ratios, enabling you to make informed contributions to strategic financial and investment decision making at the senior management level within the organization.
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COURSE 3: EXECUTIVE LEADERSHIP IN PRACTICE
This course is designed for experienced senior managers seeking to acquire a comprehensive insight into their own leadership capabilities and performance, and to develop the skills to extend strategic leadership and management best practices across the organization.
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COURSE 4: DEVELOP A HIGH-PERFORMANCE ORGANIZATION
In this post graduate level course, you will learn Learn how to develop and plan for significant organizational interventions which will enhance business performance and help advance your leadership career.
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Skills / Knowledge
This program will help you acquire the following knowledge and skills:
- PESTLE analysis
- market analysis
- competitor analysis
- customer analysis
- customer profitability analysis
- strategic marketing
- marketing strategy
- generic strategy
- organization strategy
- marketing mix
- product positioning strategy
- pricing strategy
- place strategy
- promotional strategy
- advertising
- digital marketing
- social media marketing
- brand strategy
- finance management
- financial statement analysis
- income statement preparation
- balance sheet preparation
- cash flow statement preparation
- sources of finance
- key financial ratios
- ratio analysis
- creative accounting
- shareholder value add
- stock valuation
- purchasing and trading stock
- global stock markets
- dividends and valuation
- financial decision making
- develop business strategy
- strategic planning
- portfolio analysis
- blue ocean strategy
- vision and mission
- strategy and values
- balanced scorecard
- strategy review
- implement strategy
- measuring business performance
- corporate social responsibility
- planning corporate social responsibility
- high performance organization
- implementing corporate social responsibility
- financial performance review
- operations performance review
- business performance review
- leadership for results
- accountability management
- management by objectives
- organization behavior
- management roles
- management functions
- leadership and power
- leadership and motivation
- organization design
Certification
Professional Credential Awards
CPD Certificates – On completion of each course in the program, you will be able to download and print a Course Completion Certificate, detailing your Continuing Professional Development Credits.
Digital Credentials – On successful completion of all your courses, you will receive an email with a link to your Digital Credentials. These will include your Digital Badge and Digital Certificate.
Social Share – You will be able to share your digital credentials on LinkedIn and other social media platforms.
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