Description
A Professional Course on Managing a Coaching Business
The global coaching industry continues to expand, particularly in leadership, executive and business coaching. Organisations are investing in coaching to strengthen leadership capability, improve performance, and support strategic change. As a result, experienced professionals are increasingly asking: How do I start a coaching business — and how do I make it sustainable?
The Global Management Academy course Managing a Coaching Business provides a structured, practical and professionally grounded answer to that question.
Designed for experienced HR professionals, learning and development specialists, managers, consultants and leaders seeking career transition, this course equips participants with the strategic, operational and commercial foundations required to establish, manage and grow a credible coaching practice.
Starting a coaching business involves far more than coaching competence. It requires business planning, systems thinking, marketing discipline, financial awareness and long-term growth strategy. This course integrates these dimensions into a coherent framework for sustainable success. View course details below:
COURSE DETAILS
- Suitable for: Middle managers, HR professionals, L&D specialists, consultants and experienced professionals seeking to start a coaching business
- Duration: 20 hours
- Access: 90 days from date of purchase
- Certification: Downloadable certificate upon completion
- Additional Resources: Learner manual, articles, worksheets and quizzes
The course includes structured lessons, video tutorials, applied examples and knowledge checks to reinforce learning and application.
COURSE CONTENT
The course is organised into three integrated sections, reflecting the lifecycle of a coaching business: establishment, growth and sustainability.
SECTION 1: ESTABLISHING YOUR COACHING BUSINESS
This section addresses the foundational question: How do you start a coaching business properly? This section contains the following lessons:
Lesson 1 – Getting Started
Lesson 2 – Business Structures for Coaching
Video – How to Create Successful Coaching Programs
Lesson 3 – Setting-up your Business
Video – How to Start your Online Coaching Business
Managing a Coaching Business – Quiz 1
SECTION 2: GROWING YOUR COACHING BUSINESS.
Once established, coaching businesses require structured growth strategies. This section contains the following lessons:
Lesson 4 – Marketing and Business Development
Video – How to Market your online Coaching Business
Lesson 5 – Develop your Coaching Website
Video – Creating a Coaching Portal on WordPress
Video – How to Create an Online Coaching Program
Lesson 6 – Client Management and Retention
Video – Proven Marketing Strategies to get more Coaching Clients
Managing a Coaching Business 7 – Scaling and growing your Business
Video – Growing your Online Coaching Business (Delenta software)
Managing a Coaching Business – Quiz 2
SECTION 3: OVERCOMING RISKS AND CHALLENGES. No business is without risk. This section provides practical guidance on:
Lesson 8 – Risks, Challenges and Exit Strategies
Video – Protect your Coaching Business
Lesson 9 – Wrapping-up
Managing a Coaching Business – Quiz 3
Managing a Coaching Business – Course Evaluation
BUILD A SUSTAINABLE COACHING PRACTICE
The coaching industry offers significant opportunity, particularly in leadership and executive domains. However, success depends on more than enthusiasm and coaching skill.
It requires disciplined planning, effective marketing, operational systems, financial realism and strategic growth management.
If you are exploring how to start a coaching business and want structured, professional guidance, the Global course Managing a Coaching Business provides the foundation you need.
Begin building your coaching business with clarity, confidence and sustainable strategy.








